How ETP Works

Work with a personal coach and lose weight for good with Eat To Perform diet cycles.

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It's a mindset.

It's more than macros and cutting calories

Mindset Section Image
  • 01. Personal Coach

    Remember your last diet and how many times you wanted to give up? Your Eat To Perform Coach keeps you going, even when you feel down and frustrated.  Your Coach will help you shift your mindset.

  • 02. Diet Cycles

    Crazy concept, but you won't ALWAYS be dieting. You'll likely start in Fat Loss, and then move on to what we call "Performance Recomp." Your energy levels will soar, your confidence will grow and your body will thrive, like it's designed to.

  • 03. Learn to love food, and your body again

    Throw away your lists of good and bad foods. In fact, burn all your fad diet books. Once you start, you'll never look back. Ditch the guilt, the shame, and the perfectionism. Eat To Perform is a way of life, not a diet you race to finish.

what members are saying

Here's what short diet cycles
will help you achieve:

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"Really enjoying this journey so far. Eating more, performing better, getting stronger, while getting leaner. Blows my mind."

Richard P.
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"If you had told me 10 years ago I’d be so much happier and content with myself 20 pounds heavier, I never would’ve believed you. But today I am so thankful for a completely different mindset (thanks ETP!) that allows me to have energy to do all the things I want to do at the beach with my 4 beautiful babes!"

Amanda, 38
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"11 months apart had to get a new suit (44R to 44 slim) ! The real cost to ETP is the money I spend on clothes as I shrink!!!!!!"

Jeffrey, 36
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"Officially down 39 pounds since joining ETP in June. No approach has ever left me feeling like this, like I have a strategy for health and balance and flexibility and life."

Angy, 36
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"I can proudly say that I’ve never been stronger. Not just absolute strength, but strength endurance, stamina, stability, and quality of movement."

Lucinda M.
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"Really enjoying this journey so far. Eating more, performing better, getting stronger, while getting leaner. Blows my mind."

Richard P.
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"Started at about 154 and ended at 148. Def happy with the progress. Was really only looking to get back under 150 as my summer shorts were getting a bit snug but for me, its never really about the number on the scale as more as its the changes in my body. Just to give you a bit of reference, I've been as high as about 158 and as low as 138 in my journey here in ETP and I've loved my body at all weights."

Stephanie B.
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"I feel stronger at 40 years old than ever in my entire life. For probably the first time ever, I feel at home in my own body. The best part is that our boys (7 and 9) love checking out and feeling my muscles. I’d like to continue to impress them for the rest of their lives!"

Julie M.
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"I never would’ve thought my body composition would change in a year and I will say a lot has changed mentally ~ a total change of mindset, confidence and feeling of self worth!"

Kristen B.
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"I have been out of FL for a year now. Still up 8lbs from my lowest, leanest point. The gains in strength and power are unmistakable.

The scale is but ONE tool and it doesn’t tell the whole story. If you allow it to keep you imprisoned to a specific weight, you will never reach your long term goal. A number on the scale should NOT be what drives you. A size on a tag in your clothes should NOT be what drives you.

Lastly, if your goal is weight loss and to be toned… you probably should hop on this path too. It will get you there faster."

Sarah H
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"I've tried many diets over the years and seen my weight fluctuate up and down multiple times as a result. From eating 1000 calories a day to keto. I lost 97 lbs. I'm in the best shape of my life. Thanks to ETP - my coaches and the community included!"

Sheree M.

How ETP works

How ETP work Image
  • 01. Create a Profile

    Complete a quick survey and depending on your goals, you'll start in Fat Loss or Performance Recomp.

  • 02. Get Paired with Your Coach

    Dieting alone is hard. Motivation is fickle. That's why we pair you with a Coach. Your Coach is by your side, helps you navigate stressful situations, and gives you the extra push you need (so you don't give up like with other diets).

  • 03. Track Your Progress

    Use our exclusive Eat To Perform Software to monitor and track your progress. Easy color coding shows you how each day looks. Your goal is to hit your "greens".


Get started for under $10 and enroll with Unlimited Meals Plans or Choose a Free Trial.

Ready to start?

Talk to a Coach to learn more and see what your custom plan will look like.

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